464
Kenneth T. Rosen and Amanda L. Howard, «E-tail: Gold Rush or Fool’s Gold?» California Management Review (April 1, 2000): 72–100; Moira Cotlier, «Census Releases First E-com-merce Report», Catalog Age , May 1, 2001; Associated Press, «Online Sales Boomed at End of 2000», Star-Tribune of Twin Cities , February 17, 2001; «Reinventing the Store», The Economist , November 22, 2003, pp. 65—68.
465
Более подробное обсуждение этого вопроса приведено в: Philip Kotler, «Atmospherics as a Marketing Tool», Journal of Retailing (Winter 1973—1974): 48—64; Mary Jo Bitner, «Servicescapes: The Impact of Physical Surroundings on Customers and Employees», Journal of Marketing (April 1992): 57—71; B. Joseph Pine II and James H. Gilmore, The Experience Economy (Boston: Harvard Business School Press, 1999).
466
Frank Feather, The Future Consumer (Toronto: Warwick Publishing, 1994), p. 171; Stephen J. Hoch, Xavier Dreeze, and Mary E. Park, «EDPL, Hi-Lo, and Margin Arithmetic», Journal of Marketing (October 1994): 1–15; David R. Bell and James M. Lattin, «Shopping Behavior and Consumer Preference for Retail Price Format», Marketing Science 17 (Spring 1998): 66—68.
467
R. L. Davies and D. S. Rogers, eds., Store Location and Store Assessment Research (New York: John Wiley, 1984).
468
Sara L. McLafferty, Location Strategies for Retail and Service Firms (Lexington, MA: Lexington Books, 1987).
469
Theresa Howard, «Retail Stores Pop Up for Limited Time Only», USA Today , May 28, 2004, p. 1B.
470
Wendy Liebmann, «Consumers Push Back», Brandweek , February 23, 2004, pp. 19—20.
471
Wendy Liebmann, «Consumers Push Back», Brandweek , February 23, 2004, pp. 19—20.
472
Более подробное обсуждение тенденций розничной торговли приведено в работе: Anne T. Coughlan, Erin Anderson, Louis W. Stern, and Adel I. El-Ansary, Marketing Channels , 6th ed. (Upper Saddle River, NJ: Prentice Hall, 2001).
473
Shelley Donald Coolidge, Facing Saturated Home Markets, Retailers Look to Rest of World», Christian Science Monitor , February 14, 1994, p. 7; Carla Rapoport with Justin Martin, «Retailers Go Global», Fortune , February 20, 1995, p. 102—108; Amy Feldman, «Wal-Mart: How Big Can It Get?» Money , December 1999, pp. 158—164; Kerry Capell and Heidi Dawley, «Wal-Mart’s Not-So-Secret British Weapon», BusinessWeek , January 24, 2000, p. 132.
474
James A. Narus and James C. Anderson, «Contributing as a Distributor to Partnerships with Manufacturers», Business Horizons (September–October 1987); James D. Hlavecek and Tommy J. McCuistion, «Industrial Distributors – When, Who, and How», Harvard Business Review (March–April 1983): 96–101.
475
Bert McCammon, Robert F. Lusch, Deborah S. Coykendall, and James M. Kenderline, Wholesaling in Transition ( Norman: University of Oklahoma, College of Business Administration, 1989).
476
Kate Maddox, Sean Callahan, and Carol Krol, «Top Trends», B to B , June 13, 2005, pp. 22+; «Annual Meetings: Grainger Out to Build Distribution Efficiency», Crain’s Chicago Business , May 6, 2002, p. 12.
477