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>‹‹15›› Kim Witte and Mike Allen, «A Meta-Analysis of Fear Appeals: Implications for Effective Public Health Campaigns,» Health Education & Behavior 27, no. 5 (2000): 591–615, doi:10.1177/109019810002700506.

>‹‹16›› Allison Earl and Dolores Albarracin, «Nature, Decay, and Spiraling of the Effects of Fear-Inducing Arguments and HIV Counseling and Testing: A Meta-Analysis of the Short- and Long-Term Outcomes of HIV-Prevention Interventions,» Health Psychology 26, no. 4 (2007): 496–506, doi:10.1037/0278-6133.26.4.496.

>‹‹17›› Kirk Mitchell, «Limon prison incentive programs keep inmates in check,» The Denver Post, November 14, 2010, http://www.denver-post.com/2010/11/14/limon-prison-incentive-programs-keep-in-mates-in-check/.

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>‹‹20›› Mark R. Lepper, David Greene, and Richard E. Nisbett, Undermining Children’s Intrinsic Interest with Extrinsic Reward: A Test of The ‘overjustification’ hypothesis, Journal of Personality and Social Psychology 28, no. 1 (1973): 129–37, doi:10.1037/h0035519.

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>‹‹23›› Jesse Singal, «Awareness is Overrated, Science of Us, July 17, 2014, http://nymag.com/scienceofus/2014/07/awareness-is-overrated.html.

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>‹‹25›› Carlos D. Sanchez, L. Kristin Newby, Darren K. McGuire, Vic Hasselblad, Mark N. Feinglos, and E. Magnus Ohman, Diabetes-Related Knowledge, Atherosclerotic Risk Factor Control, and Outcomes in Acute Coronary Syndromes, The American Journal of Cardiology 95, no 11 (2005): 1290–1294, doi:10.1016/j.amjcard.2005.01.070.

>‹‹26›› Alfie Kohn, Why Incentive Plans Cannot Work, Harvard Business Review, 1993, https://hbr.org/1993/09/why-incentive-plans-cannot-work.

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