http://www.foundersspace.com/marketing-pr/how-to-not-waste-millions-on-your-startup%E2%80%99s-marketing/.
http://www.marketing-interactive.com/features/rethinking-the-cmo/.
http://digiday.com/brands/x1-shiv-singh-the-well-rounded-marketer/.
https://www.spencerstuart.com/research-and-insight/tomorrows-cmo-chief-magic-or-logic-officer-highlights.
http://www.economistgroup.com/leanback/the-next-big-thing/big-rethink-closing-david-rogers-columbia/.
http://www.russellreynolds.com/content/confronting-cmo-succession-gap-five-key-findings-improving-readiness-and-retention-future-ma.
http://www.thedrum.com/news/2012/04/25/marketing-dead-says-saatchi-saatchi-ceo.
http://www.strategy-business.com/article/07306?pg=all.
http://www.lego.com/en-us/aboutus/news-room/2011/september/lego-group-expands-top-management.
http://www.imaginepub.com/how-lego-capitalized-on-content-marketing.
Глава 10
http://agelab.mit.edu/files/AgeLab_typeface_white_paper_2012.pdf.
http://www.monotype.com/blog/burlingame.
http://www.hollywoodreporter.com/news/steve-jobs-death-apple-calligraphy-248900.
http://www.thinkingwithtype.com/misc/type_lecture/Type_Lecture.pdf.
http://www.thinkingwithtype.com/misc/Beautiful_Books.pdf.
http://www.statisticbrain.com/attention-span-statistics/.
http://blog.mozilla.org/metrics/2010/04/05/firefox-page-load-speed-%E2%80%93-part-ii/.
http://www.theatlantic.com/technology/archive/2013/12/why-are-upworthy-headlines-suddenly-everywhere/282048/.
http://www.rohitbhargava.com/2014/10/oreo-social-media-strategy.html.
http://www.wired.com/2014/11/the-internet-of-me/.
http://www.demandmedia.com/content-solutions/.
http://www.wired.com/2009/10/ff_demandmedia/all/.
http://www.theguardian.com/media-network/media-network-blog/2012/mar/19/attention-span-internet-consumer.
http://www.theguardian.com/commentisfree/2013/nov/04/in-defence-of-clickbait.
http://contentsolutions.demandmedia.com/to-bait-or-not-to-bait-the-click-bait-debate/.
http://www.elle.com/life-love/society-career/the-skimm.
Глава 11
http://freshome.com/2007/04/17/room-color-and-how-it-affects-your-mood/.
http://www.engadget.com/2015/01/04/zensorium-being/.
http://wallstcheatsheet.com/life/your-mood-is-contagious-how-sharing-on-social-media-influences-others.html/?a=viewall.
http://scopeblog.stanford.edu/2014/10/03/how-social-media-can-affect-your-mood/.
http://richardcoyne.com/2014/10/11/do-digital-media-influence-your-mood/.
http://www.businessinsider.com/apples-mood-based-ad-targeting-patent-2014-1.
http://www.huffingtonpost.com/good-news/.
http://blogs.adobe.com/digitalmarketing/personalization/marketers-mood-ring-mood-targeting-goes-mainstream/.
http://www.businessinsider.com/yahoo-acquired-aviate-search-2014-1.
http://adage.com/article/digital/microsoft-files-patent-ad-serving-tech-senses-mood/235336/.
http://psychcentral.com/news/2014/10/03/can-social-media-help-you-out-of-a-bad-mood/75680.html.
http://observer.com/2015/01/the-next-big-thing-what-you-need-to-know-about-in-2015/.